
Insights - the Unify Blog
Our news and views from the world of Data, CRM, AI & Analytics


What is Salesforce, and how much does it cost?
Understanding the value of Salesforce and the digital transformation potential with Unify CRM...

Unifying Your Customer Data with AI: Insights from Salesforce World Tour
Meet Ghada Fourane, Unify’s CEO, who shares her valuable observations from the AI-focused...

Ghada Fourane appointed as CEO of Unify
Remarkable Group (The Remarkable Group International) has appointed Ghada Fourane as CEO to head up...

Cultivating a Culture of Clean Data: The Training Imperative
Holistically training all new hires on data quality protocols ensures data integrity and positive...

4 Threats To Digital Transformation For Global Manufacturers
Our sister consultancy, Nemetos Tanasuk, asked different global manufacturers about their biggest...

Why Customer-first Companies Must Be Connected Companies
Customer expectations have evolved, and without connected data and advanced insights and records,...

5 Steps to Data Unification to Support Customer Experience
The process of unifying data has been proven to enhance the customer experience. Customers...

Why Your CRM Is Damaging Your Business
Take a look as Unify Data Consultancy reviews ways that CRM deployments can cause damage without...

Travel Industry Poised to Benefit from Web 3.0 & Blockchain
Unify Data Consultancy explores how Web 3.0 and Blockchain will improve traveller experiences in...
Frequently Asked Questions
If your data architecture is challenging and you have concerns about how and where your data is then Unify’s data strategy consulting will help you. We help businesses drive smart decisions, turning your data into insights. We will review your online and offline data sources, to connect your systems to the right data at every touchpoint. Unify’s data consolidation strategy is key to creating personalised customer experiences that build loyal customers and promote customer retention (CRM).
At Unify our consulting teams use CRM accelerators to fast-track CRM systems implementation and integration to automate your business processes to build a single customer view. We work with travel, manufacturing and financial companies who want to improve their customer experience using their existing CRM. Unify provides CRM consulting, salesforce consulting and Microsoft Dynamics consulting to help you build a customer-centric business and to deliver a great customer experience.
Our team of Data, AI & CRM Consulting experts will assess your data strategy and help you connect your systems to build a 360 customer view. And we will help you organise your data to give your marketing teams what they need too.