by Unify Data and Analytics | Feb 28, 2024 | Digital Transformation, Salesforce
In a time when 70% of organisations struggle to provide completely connected user experiences across all channels, it’s crucial for organisations to find reliable and efficient platforms to manage customer interactions and insights. Salesforce has solidified its...
by Unify Data and Analytics | Feb 23, 2024 | CRM, Digital Transformation, Salesforce
89% of IT leaders cite security as a top priority because organisations of all sizes are under immense pressure to protect sensitive information, not only to comply with evolving regulations but also to maintain customer trust and safeguard their reputation. Whether...
by Unify Data and Analytics | Feb 21, 2024 | CRM, Digital Transformation
Did you know that only 40% of businesses achieve a CRM adoption rate of 90% or higher? This startling statistic serves as a wake-up call to organisations worldwide, highlighting a significant gap between the deployment of CRM systems and their effective utilisation...
by Unify Data and Analytics | Feb 16, 2024 | Artificial Intelligence (AI), Salesforce
Using AI can reduce forecasting by 20% and 79% of companies implementing AI in their sales forecasting are reported to achieve 79% accuracy (28% higher than those without). For ambitious and digitally savvy organisations Salesforce Sales Cloud Einstein has the...
by Unify Data and Analytics | Feb 4, 2024 | Uncategorized
A well-defined CRM Strategy can catapult a business from mediocrity to market leadership by optimising customer interactions at every touchpoint. The integration of a Customer Relationship Management (CRM) system tailored to the unique needs and objectives of a...