by Unify Data and Analytics | Jul 22, 2024 | Digital Transformation, Salesforce
Nearly 80% of users have rated Salesforce Analytics Cloud “excellent” or “good”. Salesforce Analytics Cloud is a very powerful tool, it’s beneficial particularly for organisations looking to improve their decision-making process. What is...
by Unify Data and Analytics | Jul 4, 2024 | Salesforce
Maintaining strong relationships with your customer base is crucial. Due to that, CRM systems have become essential tools that need to be implemented in organisations across all industries. Among the extensive range of Customer Relationship Management (CRM) solutions...
by Unify Data and Analytics | Jun 30, 2024 | CRM, Customer Experience
Customer relationship management (CRM) technology has greatly enhanced customer relationships and business operations, according to 74% of organisations. In the hotel sector, utilising technology is critical for improving guest experiences, optimising operations, and...
by Unify Data and Analytics | Jun 26, 2024 | Artificial Intelligence (AI), Uncategorized
83% of marketers believe AI will have a positive impact on their SEO efforts, and 67% of businesses report a higher ROI from AI-enhanced content marketing strategies. But with all the recent news on AI and SEO, it might seem contradictory. This concern stems from...
by Unify Data and Analytics | Jun 12, 2024 | Salesforce
In 2023, Salesforce generated $2.33 billion from professional services and other services alone; this reflects the high, and steadily increasing, demand for consultancy and implementation support. In any modern organisation, technology plays an indispensable role....
