by Unify Data and Analytics | Apr 17, 2024 | Salesforce
March saw the launch of three new Salesforce products, each designed to optimise business operations by integrating advanced AI capabilities and enhancing user experiences across different business functions. These tools are aimed at empowering organisations to manage...
by Unify Data and Analytics | Apr 9, 2024 | Uncategorized
Personalised customer journeys are essential to modern marketing. One platform stands tall in its ability to revolutionise how businesses engage with their customers: Salesforce Marketing Cloud. The power of Salesforce Marketing Cloud in crafting tailored, dynamic...
by Unify Data and Analytics | Apr 5, 2024 | Uncategorized
80% of new leads never translate into sales. The ability to adeptly manage leads — transforming initial inquiries into profitable relationships — is a benchmark of success across industries. lead management is the backbone of business strategy, utilising technology...
by Unify Data and Analytics | Mar 29, 2024 | Uncategorized
A staggering 73% of travellers now expect their travel providers to understand their individual needs and preferences. In the crowded marketplace of CRM solutions, Salesforce stands out, offering hyper-personalisation and efficiency tailored for the dynamic needs of...
by Unify Data and Analytics | Mar 27, 2024 | Uncategorized
Salesforce’s research found that 72% of leaders in financial services are very confident that their customers are happy. However, this confidence doesn’t quite match up with what customers are saying. Customers are pointing out big gaps in how well...
