by Unify Data and Analytics | May 26, 2024 | CRM, Data Unification, Digital Transformation
The Imperative of Data Integration Did you know that companies leveraging data integration can experience up to a 30% improvement in decision-making speed and a 20% increase in operational efficiency? With data being generated at unprecedented rates, organisations...
by Unify Data and Analytics | May 14, 2024 | Customer Experience, Digital Transformation, Salesforce
Brands with digital aspirations constantly seek methods to integrate customer relationship management (CRM) with digital experience platforms (DXP). The Salesforce Sitecore Accelerator combines the expertise of Sitecore, a premier provider of digital experience...
by Unify Data and Analytics | Mar 8, 2024 | Data Unification, Digital Transformation, Salesforce
96% of business leaders acknowledge that data and analytics significantly enhance decision-making capabilities. However, 94% believe they could derive even more value from their data, indicating a substantial opportunity for improvement and optimisation. Data is the...
by Unify Data and Analytics | Mar 1, 2024 | Customer Experience, Customer Service, Data Unification, Salesforce
73% of individuals using travel and hospitality services expressed the need for these providers to recognise and cater to their specific preferences. This statistic not only captures the increasing expectations for personalisation among travellers, but also sets the...
by Unify Data and Analytics | Feb 21, 2024 | CRM, Digital Transformation
Did you know that only 40% of businesses achieve a CRM adoption rate of 90% or higher? This startling statistic serves as a wake-up call to organisations worldwide, highlighting a significant gap between the deployment of CRM systems and their effective utilisation...
