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Data Privacy Management: Strategies for Safe Data Handling

Data Privacy Management: Strategies for Safe Data Handling

by Unify Data and Analytics | Feb 23, 2024 | CRM, Digital Transformation, Salesforce

89% of IT leaders cite security as a top priority because organisations of all sizes are under immense pressure to protect sensitive information, not only to comply with evolving regulations but also to maintain customer trust and safeguard their reputation. Whether...
CRM Adoption – A Guide for Higher ROI

CRM Adoption – A Guide for Higher ROI

by Unify Data and Analytics | Feb 21, 2024 | CRM, Digital Transformation

Did you know that only 40% of businesses achieve a CRM adoption rate of 90% or higher? This startling statistic serves as a wake-up call to organisations worldwide, highlighting a significant gap between the deployment of CRM systems and their effective utilisation...
AI in Customer Service: What is It & Why Do You Need It?

AI in Customer Service: What is It & Why Do You Need It?

by Unify Data and Analytics | Feb 4, 2024 | Uncategorized

Embracing the AI Revolution in Customer Service In an era where technological advancements are not just innovations but necessities, the integration of Artificial Intelligence (AI) in Customer Service is no longer a futuristic concept but a concrete reality. This...
Why Data Analysis is Key to Making Strategic Marketing Decisions

Why Data Analysis is Key to Making Strategic Marketing Decisions

by Unify Data and Analytics | Feb 4, 2024 | Uncategorized

Embracing the Data-Driven Era in Marketing In the modern business landscape, the role of Data & Analysis has become a fundamental aspect in shaping strategic marketing decisions. This transition to a data-driven approach, supported by AI and predictive analytics,...
The Roadmap to Data-Driven Success: How Customer Data Unification Empowers Your Business.

The Roadmap to Data-Driven Success: How Customer Data Unification Empowers Your Business.

by Unify Data and Analytics | Jan 7, 2024 | Data Unification

In today’s hyper-connected, data-driven world, businesses are constantly inundated with a deluge of information. From customer interactions to sales transactions, marketing campaigns, and social media engagements, the sheer volume of data can be overwhelming....
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