by Unify Data and Analytics | Feb 16, 2024 | Artificial Intelligence (AI), Salesforce
Using AI can reduce forecasting by 20% and 79% of companies implementing AI in their sales forecasting are reported to achieve 79% accuracy (28% higher than those without). For ambitious and digitally savvy organisations Salesforce Sales Cloud Einstein has the...
by Unify Data and Analytics | Feb 4, 2024 | Uncategorized
A well-defined CRM Strategy can catapult a business from mediocrity to market leadership by optimising customer interactions at every touchpoint. The integration of a Customer Relationship Management (CRM) system tailored to the unique needs and objectives of a...
by Unify Data and Analytics | Feb 4, 2024 | Uncategorized
Embracing the AI Revolution in Customer Service In an era where technological advancements are not just innovations but necessities, the integration of Artificial Intelligence (AI) in Customer Service is no longer a futuristic concept but a concrete reality. This...
by Unify Data and Analytics | Feb 4, 2024 | Uncategorized
Embracing the Data-Driven Era in Marketing In the modern business landscape, the role of Data & Analysis has become a fundamental aspect in shaping strategic marketing decisions. This transition to a data-driven approach, supported by AI and predictive analytics,...
by Unify Data and Analytics | Jan 12, 2024 | CRM, Customer Experience, Data Unification
Crafting personalised customer experiences hinges on the strategic use of CRM Data. When utilised effectively, this data can act as a powerful tool, enabling businesses to tailor their communication and services to meet the unique needs of each customer. This tailored...
